Where it all started for me
Since the inception of my career here at Ascend Concepts, I knew that it was going to be a great fit. A creative, well organized website painted the picture of what type of organization I would be pursuing and the experience I found throughout the pages intrigued me to research further.
I had allotted about 20 minutes of my day to obtaining more information about the company and gauging whether or not it would be a good fit for what I was looking for in my professional career. Even more so, I wanted to make sure that I would be a good fit for what they were looking for and that I could not only do the job, but that I could do it well.
After realizing that I had spent over an hour learning more about this company and the position through their website and job post, I knew that this was the place for me. I was having fun learning about what I could potentially be doing, so I applied and was lucky enough to get an interview.
I got the job!
From day one I knew this was the cultural fit I had been searching for. I walked through the door to my future and was submerged in the business and before I knew it my first day was over.
Everyone enjoyed what they were doing and worked so well together that the day just flew bye and hardly seemed like work. It was the perfect cultural fit.
What is company culture
Company culture is a set of visions, beliefs and behaviors, which give the company a personality and defines what a company is like to work for from an employees perspective.
Why does company culture matter
Aside from passing the time in a more enjoyable setting, a good cultural fit relieves any friction that might arise between an individual with company policies and expectations, thus alleviating stress in the workplace and promoting synergy between coworkers. It also inspires what every person is looking for in their work lives – happiness.
Not everybody is looking for the same thing and neither is every company. That’s why the cultural fit is so important. A happy employee who fits in with the company’s culture reflects well on that company. When employees are happy they stay at their job and when the longevity of the employees is secured, so is the company.
The company can then grow to new heights and so can the culture. This opens up for expansion and growth for employees who have been within the organization, who are willing to go above and beyond because they are happy. Instead of dreading the next day at work, they look forward to it and they bring that positive energy to work with them, which boosts morale and sets the overall mood for the entire workplace.
When a new, or potential employee steps into the workplace they can sense that companies morale and then gauge if that is the type of culture they want to pursue. Having morale in a high place and the culture of the company aligning perfectly with those who work there, will lead to a much smoother onboarding process. There’s your internal growth.
Internal growth creates more word of mouth outlets; morale controls the content of the message and culture controls the style in which the message is presented.
All things coincide with each other and work together just like the company works, so it is important to keep all things constant and fitting with the overall theme of your company. It’s culture.
Ascend Concepts is more than just a creative marketing agency, it’s a team – and a strong one at that.